This is the start of a beautiful relationship. We just need a few details.
Podcast Downloads Climb, Social & Display Ad Spend Rising, Snapchat’s Brand Profiles, & Google’s Latest Ad Tools
‘The downloads are back’: Podcasting finishes the first half of 2020 strongPodcast downloads have come back to pre-pandemic numbers, increasing from 625 million in March to 825 million over the past two months, while podcast advertising is still expected to increase...
Google Extends Customer Match to the Display Network
When Google first released Customer Match in 2015, it changed the game for paid search advertisers. With the release of Customer Match, advertisers could take their remarketing campaigns to new heights by allowing ads to be targeted to specific lists of users based on...
6 Google Display Network Mistakes You Need to Avoid
No matter what industry you are in, or how large of a budget you have, there are some standard rules I like to stick by when running campaigns on the Google Ads Display Network. Yes, no two accounts will perform the same, and the way we approach our strategies should...