This is the start of a beautiful relationship. We just need a few details.
B2B Buying Disconnect Study, Google’s SERP Video Carousels, B2B Event ROI Data, & Instagram’s New Story Reactions
How Can You Improve Your B2B Virtual Event’s ROI?47.6 percent of B2B professionals see post-virtual-event audience engagement as having the top return-on-investment (ROI) potential, followed by some 36 percent who said that making the virtual format more dynamic and...
B2B Marketers Challenged By Messy Data, Instagram’s Pinned Comments, Sprout Social’s Index & Top Pandemic Emotion Study
More than 1 in 3 B2B Marketers Held Back from Measuring Campaigns by Messy Data36 percent of B2B marketers say that having messy data is a top marketing performance measurement challenge, according to recently-release report data. Topping the list at 47 percent was...
C-Suite B2B Content Consumption Study, Twitter’s Scheduled Tweets, Instagram’s Double Stories, & YouTube’s New Chapters
Twitter now lets you schedule tweets from its web appMarketers looking for alternatives to how they schedule tweets now have the option to do so directly within Twitter itself. Twitter’s rollout of what had been solely a test feature that began in November also...