by noblebydesign | Mar 18, 2022 | Business Web Solutions Blog
B2B Marketers’ Biggest Demand Generation Challenges68 percent of B2B marketers say that email is their top channel choice for demand generation efforts, followed by organic social at 39 percent, paid social at 36 percent, and website or blog efforts also with 36...
by noblebydesign | Feb 25, 2022 | Business Web Solutions Blog
Ad Spending Surges 19% In January, Expands For 11th Consecutive MonthThe U.S. advertising market’s rate of spending grew by 19.2 percent in January compared to the same month in 2021, with digital categories continuing to see the best performance, driving ad market...
by noblebydesign | Jan 21, 2022 | Business Web Solutions Blog
B2B Pros Worry About Leads Getting To The Right Person, Study Finds58 percent of B2B marketers have said that they are only somewhat or not confident in their organization’s process for taking inbound leads to proper sales team members — one of several statistics of...
by noblebydesign | Nov 12, 2021 | Business Web Solutions Blog
IAB: First-party Data, Partnerships, Measurement Key Investment Areas In 2022In 2022 marketing budgets will increasingly shift to digital, with the bulk of spending shifting to video, social media, digital display ads, and paid search, according to newly-released...
by noblebydesign | Nov 11, 2021 | Business Web Solutions Blog
Dow Jones Data Identifies B2B Content-Targeting Strategy73 percent of B2B marketers said they find it reassuring to learn more about a brand even when they’re already in the buying journey, while 68 percent view content about a brand that comes from business news and...