As more people travel for leisure and business, local business owners need to adapt to a changing landscape of reviews and ratings of services. Doing so can help to reach more travelers and generate business for the local establishments in the area.
Here are some tips to help local businesses get more reviews from travelers:
Create Online Profiles and Platforms
Creating online profiles and platforms for your local business is key. This way, customers can easily find information about the business and leave reviews. It’s important to include contact information, opening times, and a brief description of the type of services offered.
Do Your Research
Are people in your area actively leaving reviews? Are there any popular ratings and reviews sites that cater to the type of business you have? Research what types of review sites and platforms travelleres in your area use, and make sure your business is listed on them.
Encourage Reviews
Encouraging customers to leave reviews is an effective way to get more reviews from travelers. Make sure your staff members are always asking customers to review their experience wherever possible. It’s also a good idea to offer incentives for customers leaving reviews, such as discounts or coupons.
Respond to Reviews Quickly
Responding to reviews quickly is important, especially for travelers. People want to know that their opinion matters and that their feedback is valued. If you take the time to respond to reviews and thank people for their feedback, you’re more likely to get more reviews from travelers in the future.
Integrate Reviews into your Website and Social Media
Integrating reviews into your website and social media is a great way to get more local business reviews from travelers. This allows others to see what customers think of your business and gives a potential customer an insight into the quality of your services.
Follow Up with Guests
Following up with guests after they’ve left your establishment is a great way to get more reviews from travelers. Ask them to leave a review of their experience, and make sure you thank them for choosing your business.
Make it Easy
Make it easy for customers to leave reviews by promoting reviews on your website or social media. You could also provide customers with a link to the review sites in an email or text message, or even offer a QR code they can scan to quickly leave a review.
Overall, local businesses need to stay on top of reviews and ratings from travelers, as this helps to increase visibility and improve customer service. By following the tips above, you’ll be well on your way to gaining more positive reviews from travelers.
