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Why eCommerce Listening and Benchmarking is Critical for Brands
In a span of only a few months, the online commerce space leaped years forward, to name a couple of examples: US online sales grew 76.2% year over year in June 2020, and Canada reports 110.8% growth year over year for May 2020. If you compare these numbers to last...
5 Critical SEO Metrics Every Business Should Track
One of the great aspects of digital marketing is that everything can be tracked. However, that wealth of data can also be our downfall if we don’t know how to sift through all the noise and focus on the right metrics. There are a thousand different metrics you can...
Why SEO & Influence are Critical to Pandemic Era Content Marketing
On this Memorial Day of 2020, it is important we remember those who have made the ultimate sacrifice serving our country – not only in the military, but those on the front lines of fighting the COVID-19 pandemic. Thank you to first responders, law enforcement,...