![Opting-Out of Google Featured Snippets Led to 12% Traffic Loss [SEO Experiment]](https://noblebydesign.com/wp-content/uploads/2020/04/5e9606ec1df056.61938123-1080x628.jpg)
by noblebydesign | Apr 15, 2020 | Business Web Solutions Blog
Note: This post was co-authored by Cyrus Shepard and Rida Abidi. Everyone wants to win Google featured snippets. Right? At least, it used to be that way. Winning the featured snippet typically meant extra traffic, in part because Google showed your URL twice: once in... ![Are H1 Tags Necessary for Ranking? [SEO Experiment]](https://noblebydesign.com/wp-content/uploads/2020/02/5e542965db95e0.43325054.jpg)
by noblebydesign | Feb 25, 2020 | Business Web Solutions Blog
In earlier days of search marketing, SEOs often heard the same two best practices repeated so many times it became implanted in our brains: Wrap the title of your page in H1 tagsUse one — and only one — H1 tag per pageThese suggestions appeared in audits, SEO tools,... 
