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Optimizing “Google My Business” and How To Attract More Local Customers
Before Google My Business, it wasn’t long ago the phone book was the most practical way to find restaurants, service providers, retailers, and more.It was a slow-moving world, huh?Sure, you could find the business after a lot of flipping through pages. But even then,...
Google Ads Tips for Optimizing ROAS
With so many different methods for advertising your brand, it’s hard to decide which ones are best for your business. In part, the choice relies on your target market and, in part, the decision comes down to your advertising goals. For creating awareness among new...
What B2B Marketers Need to Know about Optimizing Content with Video Analytics
Between stay-at-home orders and the manic Minnesota weather, I’ve found myself at home for the last four weeks looking for something, really anything, to occupy time. One can only take so many walks in a day. Naturally, I turn to YouTube, Netflix, Hulu, Amazon Prime,...