This is the start of a beautiful relationship. We just need a few details.
How Changes to Google Featured Snippets Hurt SEO — and Why You Shouldn’t Care
In January 2020, Google removed listings selected as “featured snippets” from search engine response pages (SERPs) to avoid duplication and make SERPs more user-friendly. While SEO specialists worry that the move devalues the SEO benefits of snippets forever,...
3 Reasons Why You Shouldn’t Build Your Entire Business on Social Media
There’s something that social media platforms like Instagram, Facebook, and Twitter can’t compete with at the same level as blogging – SEO, or search engine optimization.Most service-based business owners are not harnessing the power of SEO by using their website to...
Which of My Competitor’s Keywords Should (& Shouldn’t) I Target? – Best of Whiteboard Friday
You don’t want to try to rank for every one of your competitors’ keywords. Like most things with SEO, it’s important to be strategic and intentional with your decisions. In this fan favorite Whiteboard Friday, Rand shares his recommended process for...