by noblebydesign | Jul 1, 2022 | Business Web Solutions Blog
Meta and Google’s hold on digital advertising loosens as TikTok and others gain shareGoogle and its YouTube business combined with Meta and its Facebook and Instagram platforms combined to account for 53.4 percent of all U.S. digital advertising spending, a figure...
by noblebydesign | Jun 29, 2022 | Business Web Solutions Blog
How is B2B video marketing continuing its ascendancy and generating greater return-on-investment (ROI) than ever, and where are B2B marketers finding the sweet spot when it comes to video success? With investment in B2B video having climbed, search engines showing...
by noblebydesign | May 23, 2022 | Business Web Solutions Blog
Podcasts have been having their 15 minutes of fame for nearly a decade now. For marketers, we’ve seen podcasts go from off the radar, to a wide open new channel, to an established, even crowded, medium. It’s true that it’s harder to build a subscriber base now than it...
by noblebydesign | May 13, 2022 | Business Web Solutions Blog
B2B Marketing and Sales Leaders Focus on Pipeline Growth48.8 percent of B2B sales and marketing professionals have said that an expanded pipeline was their top priority in 2022, followed by building and staffing teams at 22.4 percent, and expanding addressable market...
by noblebydesign | Apr 15, 2022 | Business Web Solutions Blog
Viva Video: B2B Buyers Prefer It Over Written Content, Study ShowsA leading 70 percent of B2B buyers favor video when it comes to creating awareness of business problems, topping second-place research reports at 44 percent and webinars at 40 percent, while 95 percent...