Creating a job description for sales associates can be a challenging task for employers. It is essential to ensure that the job description clearly explains the responsibilities and expectations for your vacancy.

Using job description templates is a great way to acquire the framework and structure you need to find the perfect hire for your sales position. To get you started, here are a few key points to consider when building a job description template for your sales associate role.

Job Responsibilities

When writing your job description, include both mandatory and desirable job responsibilities and duties. As a minimum, your template should include:

  • Customer service: The ability to provide outstanding customer service as a primary function of the sales associate’s job, going above and beyond what customers expect.
  • Sales knowledge: A comprehensive understanding of products and services offered by your company, along with an ability to effectively answer customer questions and make sales.
  • Product presentation: The ability to demonstrate the product, maintain displays, and prepare merchandise for customers.
  • Cash handling: The ability to handle cash and process debit/credit card payments in line with company policies.


Include a comprehensive list of qualifications or skills that your ideal candidate should possess. As a minimum, qualifications should include:

  • Flexibility: The ability to work flexible days, evenings, and weekends.
  • Organizational skills: The ability to be organized and prioritize tasks.
  • Communication skills: The ability to effectively communicate with customers, co-workers, and supervisors.
  • Computer knowledge: Basic computer skills including Microsoft Office and POS systems.