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Elevate B2B Marketing News: B2B Personalization Study, Content Driving More Revenue, Google’s New Link Guidelines, & Marketing Loyalty Data
B2B Marketing News Roundup Stay up to date on the latest B2B marketing trends The B2B market is constantly changing, and it demands that marketers stay up to date on the latest news and trends. With that in mind, here is a roundup of what’s been happening over the...
20 Google Analytics Alternatives
In recent years Google Analytics has become an essential tool for webmasters. But there are plenty of alternatives for those that are seeking additional features or tools for a different sort of data collection. 1. Adobe Analytics Adobe Analytics is a powerful...
5 Ways to Safeguard Your Marketing Career Against/With AI
AI and automation have long been a hot topic among marketers. Many worry that their job will be automated or replaced and that AI will take over the marketing world. AI can definitely have a role to play in your marketing career, but it’s important to understand how...