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Twitter’s Brand Equity: 17 Years & 12 Million Keywords
Twitter’s Brand Equity: 17 Years & 12 Million Keywords Twitter is a social media platform that started in 2006 and has experienced exponential growth over the last 17 years. Today, Twitter is one of the leading social media networks with over 330 million monthly...
7 Organic Marketing Strategies to Scale Faster in 2023
Organic marketing strategies are cost-effective and are one of the best ways to grow your business. In 2021, many businesses were forced to find new ways of marketing their services and products due to the pandemic. As 2021 draws to a close, it’s time to start...
How to Create a Gift Budget for Your Business
Creating a gift budget for your business is a great way to show appreciation for your employees and customers for their loyalty and patronage. It’s also a practical way to get the most out of your budget while showing your appreciation. Here are some tips for creating...
Elevate B2B Marketing News Weekly Roundup: Threads Gets Branded Content Tools & B2B Marketing Spend To Top Pre-Pandemic Rates
Elevate B2B Marketing News Weekly Roundup: Threads Gets Branded Content Tools & B2B Marketing Spend To Top Pre-Pandemic Rates Threads Updates Its Platform For Brand Content Management Threads is an integrated platform for brand content creation and management....
Introducing Brand Authority: Measuring the Unmeasurable
Measuring brand authority can be a daunting task. Many of the traditional methods of measuring brand recognition are subjective, and there is no single widely accepted metric for it. That’s why we’ve developed Brand Authority, an easy-to-use tool that measures a...
5 Essential Basics of a Small Business Domain Name Strategy
If you’re setting up a small business, having a domain name strategy in place is key to ensure your website and branding will be successful. Here are some essentials you should keep in mind when choosing a domain name: 1. Keep it Short and Simple Though having a...
AI & Creativity: Key B2B Marketing Insights From The 2023 Cannes Creative B2B Lions
Creativity and AI have become an excellent way to drive successful B2B marketing campaigns using modern technologies. At the 2023 Cannes Creative B2B Lions, dozens of experts shared their insights and advice on successfully blending these two worlds. Here we will...
Twitter’s Brand Equity: 17 Years & 12 Million Keywords
Twitter’s Brand Equity: 17 Years & 12 Million Keywords Twitter is one of the world’s largest online social networks, with over 330 million active users each month. Its influence on the public discourse, visibility of celebrities, and rapid spread of...