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Top Enterprise Firm Challenges, What B2B Buyers Want, Mobile Ad-Buy Shift, & LinkedIn’s Content Trends
What B2B Buyers Want From Tech Vendors Right Now55 percent of B2B buyers say it’s appropriate for marketing efforts to continue during these challenging times, and 53 percent are presently in the market for B2B products and services, with most of those having recent...
Crisis Adaptation – Whiteboard Friday
Businesses all over the globe are struggling with new challenges as a direct result of the COVID-19 pandemic. With consumers turning to the internet for the majority of their needs, it’s never been more vital to ensure your online presence is easily found and...
33 Textured Finish Procreate Brushes for Premium Members
Access All Areas members have a useful pack of Procreate brushes to download this week, courtesy of Riveros Illustration. This set of brushes is perfect for sketching, inking, and adding powerful textures to your art. Easily create grainy shading and gradients with 33...
Community Management in the Times of an Epidemic
As soon as COVID-19 began to take hold and countries began to take emergency measures to protect lives, brands started to look at how best to serve their customers during the crisis.It became clear that business was going to have to change on a massive level as people...
Agile Marketing: The 4 Habits of Adaptable Marketers
Rapidly changing economic conditions and the resulting ambiguity and uncertainty means you may need to discard all your previous business planning. Now is the time to revisit your marketing thinking. Here are 4 practical habits you can adopt to become an agile and...
The Evolution of Link Building
Link building has been a critical part of search engine optimization since day one. A quality backlink profile for a website is one of the biggest factors involved with a website’s rankings on a search engine. Think of backlinks like one website recommending another....
Avoiding a Social Media Crisis: Is It Possible?
Whether it be an issue within your company, or a worldwide pandemic, having a crisis marketing strategy in place could potentially save your brand from losing your customers. On social media, content spreads like wildfire, and it’s not always the good stuff.Your best...
4 Basic Tips to Improve Your LinkedIn Profile and Make a Professional First Impression
We’ve all been frustrated with how Facebook arbitrarily chooses to share and how it has become increasingly difficult to get any organic reach. This has employers, clients, and B2B service seekers turning back to LinkedIn in the search for reliable connections and...